The Fun & Fundamentals of Résumé Writing
An Instructional Guide to the Art and Craft of Marketing People on Paper ©
“The ultimate key to success is having a clear outcome in mind. By turning to the successful people in your life and studying their path to success, you can emulate their efforts. Success leaves clues.”
The résumé writing profession has changed a lot over the last 30 years, but it's never been more accessible as a career choice than it is right now. “How to” information is available at the click of a mouse, but it's kinda like Wikipedia...the source of the information can be questionable.
John Suarez, a CPRW and long-time PARW/CC member and one of the foremost educators on résumé writing, has collected an entire volume of clues during four decades of experience working with real clients in real job search situations. If you're serious about learning how to market people on paper, this will surely help you on your journey.
Like most worthwhile things, becoming a professional résumé writer takes hours and hours of practice. The more you practice GOOD habits, things that we know have worked for actual clients, the sooner you reach a point where people will pay you for the services you provide.
About the Program
- Chapter 1: Start with Why
- Chapter 2: Know Your Audience
- Chapter 3: The Professional Mindset
- Chapter 4: Collecting Information
- Chapter 5: Résumé Basics
- Chapter 6: Using Verbs
- Chapter 7: Mechanics
- Chapter 8: Style
- Chapter 9: The Summary
- Chapter 10: Formatting
- Chapter 11: Résumé Strategy
- Chapter 12: The New Fundamentals
- Chapter 13: Cover Letters
- Chapter 14: Newsletter Articles & Samples
- Chapter 15: Writing Exercises
- Chapter 16: Putting it All Together
An Hour with John Suarez
Once you have studied the material and worked through some of the exercises, you have the opportunity to spend an hour with John Suarez on the phone or via Skype. He will answer any questions you have, identify key development areas, and help you plan a course for even greater exploration. If certification is in your plans, you'll get feedback to let you know how your skills match the expectations of a certification committee member.
About the Author
John has been a certified member of PARW/CC since 1993. Known for pioneering creative approaches, John has a long list of conference presentations, publishing credits, writing awards, and monthly newsletter articles that showcase his unique perspective. In 2010, he was recognized as one of the top 20 contributors to the résumé writing/career coaching industry over the last 20 years.
John credits his journalism roots for keeping him grounded in strong fundamentals that have changed over the years and yet have never been more important to the longevity of a professional writing career. A current member of the CPRW Certification Committee, John studies the submissions of aspiring writers to identify problem areas and develop lessons with those problems in mind.
John earned his MBA in 2015, 23 years after completing his master's degree in organizational communication from Ball State University. He continues to actively write for clients ranging from college graduates to senior executives and resides just outside of St. Louis, MO.
From the Author
“When aspiring résumé writers try to get certified in this profession, a whole team of already-certified writers judge their work. I'm one of those people, and have been for a long time. I can't guarantee that learning this material will get you certified, but I can guarantee you this: you will get straight talk from someone who has done this for a living at a high level for a long time. Giving back to you is my way of passing the torch to the next generation of great writers. The difference is you'll be starting out with information it took me decades to accumulate.”
“Every résumé writer I know has kind of “backed in” this path. I came from a journalism background. My colleagues were once English teachers, HR professionals, recruiters, technical writers, counselors, or even housewives or single moms with a flair for language looking for a way to work from home.”
“Your unique perspective and one-of-a-kind point of view will influence the way you create documents and distinguish your work from anyone else who has ever done it. For all of the rights and wrongs and do's and don'ts, there is plenty of room for your own artistic contributions.”
“There are more ways than ever to make money from your résumé writing skills. You can create a web page and take responsibility for acquiring new clients, or you can subcontract through another résumé writing service and just ghostwrite documents without ever having a conversation with an actual client. Pros and cons exist no matter which direction you choose.”
“But there is at least one immutable truth if you want to make a living off your writing skills...you'd better be good. The market is saturated with résumé writers who are “good enough”, but it takes more than that if you want longevity. Consumers simply have too many choices these days. Your career will last as long as your commitment level. There is a huge difference between getting 10 years of experience and one year of experience 10 times...so this is only the beginning.”
“Here's to the beginning...if you're ready to dive in, I'm ready to share.”
PARW/CC membership is not a prerequisite for taking this course.